Our Mission

To divert unwanted and neglected (but recyclable) materials from landfill and to provide sustainable employment to those with physical, mental or social barriers by recovering, recycling and repurposing the materials. 

This is accomplished by creating stand-alone projects that recover recyclable components from these materials. Click here for our news.

Currently we have two active projects:  


Recycle VHS & Media Tapes

Project Get Reel™ took up the challenge of recycling estimated 2.26 billion of VHS tapes accumulated in Ontario since 1970s. At least 80% of the VHS tape is recyclable. 

#ReelChange #RecycleVHS

Recycle Child Safety Car Seats

Every year, estimated over 1/4 million of child car seats are going to landfills in Ontario if we don’t recycle them. Learn more about our non-profit social impact recycling organization.

1LessSeat  1World2Keep



Did you know burlap bags are biodegradable, food-grade, recycled/recyclable? It is an ultimate 21st century materials. Our next project - Red Propeller BeenBags™ is aim to upcycle tens and thousand of burlap sacks from our coffee consumption.
Join our mailing list for more info.

#BeenBags #1bag1story


Honoured to be recipient of Business Achievement Award, Employer of The Year

Ontario Job Opportunity Information Network 2016